One of the strong benefits behind marketing on Youtube is the speed.
Anyone can jump on Youtube as the accounts are free – so there’s no barrier to entry. Why build a website, worry about content when you can simply create a video to grab traffic from not only Google, but also Youtube.
If you look at the Traffic Diesel guide, you’ll find it’s broken down into two categories –
1. On Page Video Optimization
This is your titles, descriptions, and tags.
2. Off Page Optimization
This is your links, how many times your videos are shared, as well as your social signals.
If you plan to get eyeballs to your video, then you must take into account both of these.
Of course, there’s the occasional viral video like the one from fans of the Foo Fighters
However, this is a rarity.
You have a higher probability to make money from your Youtube marketing, by creating a video, building an audience, and start with backlinking your videos as well as using embeds – and encouraging your audience to share your videos.
At the end of the day though, video is just one traffic source. – but again should be considered one of the easiest because anyone can start with Youtube.
How many traffic strategies are you implementing right now?